iSportWest and Velocomp Announce 2010 Adageo/Liquid Fitness Team Sponsorship iSportWest in conjunction with Velocomp, the makers of the iBike line of power meters, is proud to announce sponsorship of the Adageo/Liquid Fitness professional cycling team for 2010. The Southern C
Adageo/Liquid Fitness team members have already begun riding with their new iBike power meters and the feedback has been extremely positive. Team member Matt Landers admits being surprised by his experience, “Not only was I blown away by the iBike’s accuracy, I was stunned by how much insight it offered me.”
John Hamann of Velocomp was not, “We’ve worked long and hard to develop a power meter that not only addressed the issues of existing power meters (weight, inflexibility, complexity and cost) but most importantly to deliver on the imperatives of consistency, accuracy and quality”.
“Partnering with the Adageo team will not only enable team members to increase their own fitness and abilities, but it will allow us to gather even more feedback from a racer’s perspective. Training solely based on long miles and heart rate is now antiquated. If you are not training with power, you are limiting your potential. iSportWest and Velocomp are excited to be working with the Adageo team for 2010” says Eben Benade, owner of iSportWest.
The Adageo/Liquid Fitness team’s preliminary race calendar includes a mix of regional and national-level events, including the San Dimas and Redlands Classic stage races in March, the Ventura County Stage Race in May, the International Championship in Philadelphia in June, the Bend Memorial Clinic Cascade Cycling Classic in July and the Larry H. Miller Tour of Utah in August.
Regular updates from the team’s training and racing experience can be found on iSportWest.com.